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Diane MacEachern
Big Green Purse

Diane MacEachern, the founder and president of  Big Green Purse and the author of Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World, is passionate about empowering women to use their marketplace clout to protect the environment.

Diane MacEachern - www.biggreenpurse.com
A best-selling author, successful entrepreneur, sought-after public speaker, and long-time conservationist, she has launched the only company in the U.S. dedicated specifically to transforming women's environmental concerns into measurable improvements in our quality of life. Glamour magazine has named Diane one of the top environmental leaders in America.

Her website, www.biggreenpurse.com, encourages women to green the marketplace by choosing products whose use or manufacture offers the greatest environmental benefit. Through her books, articles and speeches she motivates women to take actions that will make a difference. She ncourages companies to green their products to appeal to more women consumers. She inspires women business managers, owners and entrepreneurs to get the world they want – at work and at home – by making choices that both protect the planet and the bottom line.

Diane's books have reached hundreds of thousands of people with their “you can change the world” messages. Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World , has been featured on CSPAN's Book Notes and dozens of radio and television programs, as well as in U.S. News & World Report, Family Circle, Glamour, InStyle, Body + Soul, Plenty, Sierra, and more. The best-selling Save Our Planet: 750 Everyday Ways You Can Help Clean Up the Earth was featured on national television programs ranging from CNN Headline News to Live with Regis and Kathie Lee to The ABC Network Television Earth Day Special and reprinted in Italy and Japan.

Big Green Purse

Use Your Spending Power to Create a Cleaner, Greener World

Big Green Purse Urges Women to Use Their Consumer Clout to Protect the Environment – and Themselves

Diane MacEachern's message is simple but revolutionary. If women change the way they spend their money, they can help solve the environmental crisis – and protect themselves and their families, too. Why women? Because women spend $.85 of every dollar in the marketplace.

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As the co-founder and president of an award-winning communications company based in Washington , D.C. , Diane's clients included the World Bank, the United Nations Development Programme, the Earth Council, World Wildlife Fund, Earth Day, the National Wildlife Federation, Earth Share, the League of Women Voters, and the Women's Environment Development Organization.

Diane played an integral role in the U.S. Environmental Protection Agency's campaign to educate the public about global warming. In addition, Diane helped develop Earth Quest, a traveling museum exhibit underwritten in part by the Ford Motor Company to educate children about the environment. She also worked with the Southern Utah Wilderness Alliance to establish the Grand Staircase-Escalante National Monument during the Clinton Administration.

As a nationally syndicated Washington Post Writer's Group newspaper columnist, Diane wrote weekly “Tips for Planet Earth,” answering readers' questions on a wide variety of environmental topics. She has produced numerous award-winning publications for members of Congress, the media and the public at large. Her writings have appeared in MoveOn's best-selling 50 Ways to Love Your Country and The Cousteau Almanac on the Environment.

She has written for Good Housekeeping, The Washington Post, Family Circle, Self, Christian Science Monitor, Ladies Home Journal, Baltimore Sun ,and Country Living and many more. She is also the author of Enough is Enough! The Hellraiser's Guide to Community Activism: How to Organize a Successful Campaign for Change , and Beat High Gas Prices Now! The Fastest, Easiest Ways to Save $20-$50 Every Month on Gasoline.

A frequent speaker on women and the environment, Diane has served as the vice-chair of the board of directors for the Alaska Wilderness League.

She has been cited for her Distinguished Service as a board member of the Center for Science in the Public Interest.

Diane lives with her husband and their two children in the energy-efficient home they helped build more than 20 years ago. She received her Master of Science Degree from the School of Natural Resources and Environment at the University of Michigan .

Diane MacEachern


For information contact e-mail: Diane@biggreenpurse.com